Monday, August 19, 2019
The Ohio State University Seeks To Trademark 'The'
Chronicle of Higher Education, Its Eyes on New Merchandise, Ohio State Looks to Trademark a Single Word: ‘THE’:
American universities boast a storied history of trademark claims — from threatening mom-and-pop bakeries to cashing in on Cinderella upsets — and the Ohio State University last week continued that tradition when it filed an application for a word central to Buckeye pride. It’s also one of the most common words in the English language:“THE.
”Discovered, and subsequently publicized, on Tuesday night by Josh Gerben, a trademark lawyer, the application claims use of the three-letter word “without claim to any particular font style, size, or color.”
In response to questions from The Chronicle, a university spokesman wrote that the trademark “would apply for usage of ‘The’ in ways that clearly signify association with Ohio State and its brand, like for example a scarlet and gray T-shirt with ‘The’ on the front.” ...
- Buckeyes Wire, Michigan Trolls Ohio State Over Trademark, But Still Has Jim Harbaugh as Coach
- Business Insider, Michigan Mocked Rival Ohio State University After the Buckeyes Filed a Trademark Request for the Word 'The'
- Daily Caller, Michigan Tries To Troll Ohio State University Over Trademark Request
- Oregonian, Is THE Ohio State University THE Worst?
- People, Ohio State University Is Trying to Trademark the Word 'The' — And Other Colleges Have Thoughts
- Smithsonian, The Ohio State University Seeks to Trademark ‘The’
https://taxprof.typepad.com/taxprof_blog/2019/08/the-ohio-state-university-seeks-to-trademark-the.html
I have dibs on the word: TAX. So, be forewarned!
Posted by: Abe Carnow | Aug 19, 2019 8:42:56 AM